TOUT’S turns pink to celebrate local producers
An award-winning Nisa partner is turning pink this month to celebrate local producers and support their Nisa Making A Difference Locally charity fund.
TOUT’S Langford and TOUT’S Nailsea are on a mission to provide a million meals to local families in need and are boosting their charity fund by donating 0.6% of all local product sales in both stores to their MADL fund.
The independent retailers, who moved to Nisa as their wholesale supplier last year, recently re-launched as their own brand TOUT’S with a strong focus on local food suppliers.
Throughout March, shoppers can find a pop of pink across both stores as the celebration of local suppliers is highlighted.
Zena Tout, brand director. said: “TOUT’S is a local family-run business with a key brand attribute it truly believes in: Passionate about Food, Local and People.
“March sees us celebrating across our two stores to support local food suppliers and to create awareness in our communities at just how local customers can shop when they shop at TOUT’S.
“When they come into TOUT’S Langford or TOUT’S Nailsea in March, our customers will see the pop of pink across store and when they purchase local products from TOUT’S they will be contributing to our Making a Difference Locally fund which will go towards TOUT’S community commitment; to donate one million meals to local families in need.
“The number of local suppliers coming on board is growing, with currently over 30 suppliers working with us.
“And an interesting discovery along the way is that many of the local suppliers, keen to support other local businesses, use other local ingredients that TOUT’S stock for their products.”
Both TOUT’S stores showcase local suppliers all year round, with these being identified in-store with their pink ‘local’ identifiers, so customers always know when they are supporting a good cause.