Join the Fiesta and make it Mexican
Included in the promotion during the Make it Mexican event are various lines from Old El Paso including Fajita and Nacho kits (£2 each), Super Soft Tortillas (pack of 8 for £1.25), Crunchy Taco Shells (pack of 12 for £1.25) and a variety of cooking sauces in jars and toppings in squeezy bottles (£1.25 each). Also included are Tilda steamed rice pouches (£1 for 250g) as well as some deals on essential fresh vegetables needed to cook up a Mexican feast.
Nisa trading controller Ian Redhead said: “We know a huge 95 per cent of UK households buy into the world foods category and the Old El Paso brand has 13 per cent of the total market within world foods so we’re confident this event will be popular with our retailers and their customers.
“Ready to heat and microwaveable rice accounts for 68 per cent of sales within the impulse world foods category and so the lines we have included in the promotion should be a hit and help to increase sales for Nisa partners.”