Nisa offers retailers a range of great value meal solutions
Nisa is helping their independent partners retain new custom found during the pandemic with a continued focus on good value.
As local convenience stores remain increasingly relevant to consumers Nisa retailers are being encouraged to be loud about value to help their customers keep the cupboards stocked for less.
Research reveals more than a quarter of consumers now opt to visit their local convenience store over a busy supermarket. And Nisa’s raft of great value deals is giving consumers another reason to continue shopping at their local store as lockdown measures begin to relax.
Nisa’s latest Meal For Tonight offer is just one of the deals being made available to help partners keep hold of recently acquired shoppers, and for just £6 comprises four Co-op own label favourites: Co-op British Chicken Fillets 2pk, Easy Cook Long Grain Rice 500g, Sweet & Sour Sauce 515g and a 3pk of white onions.
The popular £5 freezer-filling deal is also back in store, this time comprising Brewcity Cheesy Brew Bites 220g, Co-op Battered Onions Rings 454g, Goodfella’s Garlic Bread 218g, McCain Light Spiced Potato Wedges 650g and a Cadbury Dairy Milk ice-cream tub 480ml. At just £5, this deal saves shoppers £6.50 off the RRP.
Seasonal manager at Nisa, Hannah Goodwin, said: “As the colder weather is starting to come to an end and we begin to return to more normal ways of life, it is pivotal that Nisa’s independent retailers make it really clear to both existing and newer customers that they offer great value as well as convenience in a safe shopping environment.
“And with shoppers now cooking from home more frequently than ever before, it can be a struggle to find affordable, quick family meal solutions week after week. Nisa’s great value meal solutions take the guess work out of cooking without breaking the bank and, as they can be picked up whilst shoppers are popping into their local store for a pint of milk, we are confident they will increase profit and basket spend for our retail partners.”
A selection of in store point of sale material that highlights the best deals has been supplied to partners and retailers are being supported with merchandising guides to ensure they maximise the opportunities available.